The Hack
Hiscox Business Insurance
People love prank clips. At least 17.3% more than they love being educated on the dangers of cyberattacks for small businesses.

So to do the latter, we made the former. In a YouTube content series, we cloned a real high street business, recreated an online hack IRL, and filmed as the confused staff got ever-increasingly scuppered. 

Caples Silver, Campaign Pick of the Week, Creative Circle Bronze, Drum Advertising Gold


Short educational films helped people understand the importance of being protected, no matter how small their business. 









Role: Art Director (Vanessa)
Copy: Josh Aitken
CDs: Clark Edwards & Andre Hull
Director: The Glue Society @ Revolver

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